The Challenge

Smallholder farmers are crucial actors in global agriculture, and supporting the livelihoods of nearly 2 billion people. Smallholders feed up to 80 percent of the total population in Asia and Sub Saharan Africa and this is true for those in the tea sector. The small holder farmers present both risks and opportunities for the company. KTDA works directly with 611,000 farmers and indirectly impacts over 4 million people. This pillar focuses on building the capacities of the farmers and their households so as to increase their disposable income from increased tea earnings, savings and venturing into complementary green economy business enterprises (alternative livelihoods).